Metrics for Socially Driven Success

Sometimes advisory and workshops aren't enough support for upcoming strategic goals due to a lack of time, resources, or specific expertise.

Daotive Thinking consultancy projects dedicate time and resources towards monthly or quarterly objectives that help your organisation or business create more informed and accountable strategy.

Types of Consultancy


Turning the information about your intended community, team, and ecosystem into reasonable metrics and data that align with your mission and strategic goals builds confidence that you can understand the problem and provide a workable solution.

Research consultancy can involve:

  • Gathering and integrating research to create a white paper, deck, or mission statement on the issue you’re addressing.
  • Profiling your target audience and ecosystem based on important factors to your mission and strategic goals.


Shaping your socially driven metrics and data into narratives provides clarity and motivation to the necessary parties about how your business or organisation is pursuing or achieving socially driven success.

Storytelling consultancy can involve:

  • Interviews, surveys, and measurement of your current practices for positioning and promotional material.
  • Creating an effective social channel strategy with objectives that can be supported by accessible metrics.


Developing your process for turning socially driven metrics and data into more informed strategy takes the experience and needs of all parties into account when making decisions that lead to socially driven success.

Operational consultancy can involve:

  • Creating an internal charter of responsibilities and metrics for a project or team.
  • Developing your process for turning feedback into information that informs product and service design.


Combined consultancy allows you to determine a project that will will include Research and any combination of Storytelling and Operational.


Consultancy Case Studies

  • VR Event

  • MRI Tech

  • PIT Publication

Virtual Reality Event Case Study

Consultancy Type(s):



Someone working on a virtual reality career accessibility project was preparing to run an event that brought people together with VR technology, projects, and companies and wanted capture data about the event and participants to support future funding proposals. They didn’t currently have a process for doing this as it was in the early stages of the project.


I created the pre-event questions to understand the attendees’ interests, situations, and motivations to engage in virtual reality. I attended the VR event to encourage attendees to answer follow-up questions and also hear from them about topics we may not have predicted.


The survey answers and resulting data were discussed to draw some analysis that would be useful for future positioning and service delivery.

If you're interested in consultancy services, please fill out the form below or send an email answering these points to telling me:

  • A sentence or two about your business/organisation.
  • An important upcoming strategic goal (i.e. growth, prototype, market research, funding application).
  • Which type of consultancy you're interested in receiving and why.